Start Your Trail

In partnership with Ling Han Liao, Margriet started Start Your Trail, a business that helps young product designers on the retail ladder by establishing relationships between designers and storeowners.

Start Your Trail promoted a route (or trail) through Church Street, London, leading you from store to store, introducing you to different unique products and the story of their designers

We also organised different workshops for the young designers which helped to build their confidence and give them the opportunity to test and analyse their products before establishing their own official brand.

Collaborators:
Nana Ho, Innovation Management
Chirag Dewan, Spatial design
Coen van Leeuwen, Web design, Workshop leader
Johanna Straatman, Content Examiner

Branding
Social Innovation
Spatial Design